
Why Visit Seoul?
Seoul blends centuries-old royal palaces and hanok villages with the global pull of K-pop, K-beauty, and K-drama culture — often within the same neighborhood.
The city is also a food destination in its own right, from smoky Korean barbecue to late-night street snacks in Myeongdong and Gwangjang Market.
Getting Around Seoul
Seoul's subway is extensive, cheap, and has English signage throughout, making it one of the easiest big cities in Asia to navigate independently. A T-money card covers subway, buses, taxis, and even purchases at convenience stores.
Buy a T-money card at any convenience store or subway machine on arrival — it's the easiest way to pay for transport across the entire city.
Top Attractions

Gyeongbokgung Palace
Seoul's grandest royal palace, with a changing-of-the-guard ceremony and hanbok rental nearby.

Bukchon Hanok Village
A hillside neighborhood of traditional wooden hanok houses, wedged between two of the city's royal palaces.

Myeongdong
A dense shopping and street food district, and one of Seoul's best spots for K-beauty shopping.
Where to Stay in Seoul
| Area | Best For | Avg. Price/Night |
|---|---|---|
| Myeongdong | Central, shopping, first-timers | $70–$150 |
| Hongdae | Nightlife, youthful, budget-friendly | $40–$100 |
| Gangnam | Upscale, modern, business travel | $100–$250 |
| Insadong / Bukchon | Traditional feel, near palaces | $60–$140 |
What to Eat in Seoul

Korean BBQ
Grill your own marinated beef or pork tabletop, wrapped in lettuce with rice and banchan. Avg. ₩15,000–₩30,000.

Bibimbap
Rice topped with vegetables, egg, and gochujang chili paste, mixed together at the table. Avg. ₩8,000–₩14,000.

Street Food (Tteokbokki & Hotteok)
Spicy rice cakes and sweet filled pancakes from stalls in Myeongdong or Gwangjang Market. Avg. ₩3,000–₩6,000.
Convenience stores sell surprisingly good, cheap meals (kimbap, instant noodles with hot water on tap) — handy for a quick bite between sightseeing.
Travel Budget
| Travel Style | Daily Budget | What's Included |
|---|---|---|
| Backpacker | $50–$80 | Hostel, subway, convenience store & street food |
| Mid-Range | $120–$200 | Central hotel, restaurant meals, paid attractions |
| Luxury | $350+ | Gangnam hotel, fine dining, private guides & shopping |
Many palaces offer discounted or free entry if you wear a rented hanbok (traditional dress) — a fun way to save on tickets and get great photos.